The favorite regional multibrand concept Fashion&Friends brings together 40 carefully selected fashion names, including Replay, Diesel, BOSS, Tommy Hilfiger, Guess, HUGO, Calvin Klein, Timberland, Camper, Patrizia Pepe, Liu Jo, Steve Madden, Scotch&Soda, Levi’s, UGG, Premiata, Miss Sixty, and Superdry.
Spanning between 300 and 1,300 square meters of retail space, the stores showcase collections from leading global fashion brands which, thanks to superior design and impeccable quality woven into every piece, represent the essence of contemporary urban style.
The Fashion&Friends interior is inspired by industrial aesthetics, blending warm natural materials with elements of metal and concrete. The space is defined by a striking combination of marble, wood, glass, and lush tropical greenery, creating a visually rich environment that reflects luxury and a deep passion for fashion.
A central feature of every Fashion&Friends store is the “shop-in-shop” concept, dedicated to footwear and essential fashion accessories.