Lacoste Novi Sad Center

Lacoste is a French fashion brand specializing in the design and production of apparel, footwear, fragrances, eyewear, and leather accessories. Defined by its bold, modern, and urban aesthetic, Lacoste embodies contemporary French elegance inspired by tennis and golf. The company’s history dates back to 1933, when legendary tennis player René Lacoste revolutionized the fashion industry by cutting the sleeves off a traditional shirt, creating the first polo shirt. Today, Lacoste’s collections cater to men and women who lead active lifestyles and appreciate high-quality, comfortable clothing that blends sophistication with sport-inspired design.