In Medio Beograd

INMEDIO is a leading retail chain in shopping centers and high-frequency zones in Central and Eastern Europe.

INMEDIO and MEDIA PLUS stores, located in the most frequented places, offer a wide selection of newspapers, cigarettes, confectionery, drinks and other products popular and well-known among customers.

INMEDIO is present in more than 1700 locations in 7 Central European countries: Poland, Czech Republic, Hungary, Romania, Bulgaria, Serbia.

The company has developed a unique “know-how” with the purpose of meeting the specific needs of customers and suppliers and becoming a leading retail chain with a recognizable image and position on the market.

Contact info

0/043A ; 1/120 ; BFP L03
Working hours: 9:30 - 22h

Contact info

0/043A ; 1/120 ; BFP L03
Working hours: 9:30 - 22h

Special Offers

Find out more
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Domestic press
As a press distributor, we cooperate with all publishers in Serbia, therefore in our retail stores we offer the widest possible range of daily press and magazines.

Foreign press
INMEDIO and MEDIA PLUS shops offer the largest selection of daily, weekly, monthly and bimonthly newspapers.
Books and CD&DVD assortment
We offer the best-selling items, domestic and foreign, from these categories and we constantly follow the wishes of customers in terms of bestsellers, top 20 titles, latest movies and more.

We offer a wide assortment of confectionery – chocolates, chewing gum, bonbons, salty assortment, ice cream, as well as drinks – juices and water.

HDS monitors and respects laws aimed at reducing smoking and the sale of tobacco products. Despite the efforts of the state, the demand for tobacco products in Serbia is high and we strive to satisfy customers. Therefore, in our stores we can offer a complete range of tobacco products with a focus on the world’s biggest brands. In addition to cigarettes, we offer a large selection of other tobacco products, cigars and smoking accessories.

Service and other products
In INMEDIO and MEDIA PLUS stores, customers can find a wide selection of the most attractive everyday necessities – cosmetics, lighters, maps, guides, gifts, coffee and more. Lottery, phone cards and e-recharges are also available in our offer.