Summer Festival at BIG FASHION Kragujevac Shopping Center | July 26 – August 24

When you say summer, what’s the first thing that comes to mind? Sunshine, great vibes, music, delicious food, and unforgettable evenings under the open sky? If your answer is “yes” to any of those, then we’ve got fantastic news – the BIG Summer Festival is coming to Kragujevac, bringing all of that and so much more!

Forget the summer monotony and those overly warm days spent indoors. This summer, BIG FASHION Kragujevac transforms into the epicenter of entertainment and culture in the heart of Šumadija, offering a lineup that continues to amaze.

Join us from July 4th to August 2nd for a series of unforgettable open-air evenings right in front of the shopping center.

Why the BIG Summer Festival?

Because summer isn’t just something to “get through” – it’s something to truly experience, filled with smiles, music, and adventures worth retelling.

Here’s what awaits you:

• Live music and DJ performances tailored to each weekend’s theme
• Food, summer cocktails, and global culinary flavours
• Interactive games, quizzes, movies under the stars, and exhibitions
• Activities for all ages – from kids to seniors
• A picture-perfect setting for Instagram – neon lights, chill zones, and photo spots

This is a space where music, food, art, and fun come together. Every weekend brings a new adventure, a new memory, and a new reason to step outside and be part of a summer story you won’t forget.

Check Out the Program – A New Excitement Every Weekend

The festival kicks off on Friday, July 4th, with a fan-favourite from last year – Board Game Night! Enjoy classics like Monopoly, Uno, and Jenga accompanied by DJ sets that create the perfect relaxing atmosphere.

Here’s what’s coming up next:

• July 5: Pub Quiz Night – Saturday is for all knowledge buffs, team players, and fans of a good challenge. Enjoy an outdoor pub quiz under the stars!
• July 11–12: Italian-Style Matinée – Friday invites you to embrace dolce far niente with Italian tunes and Aperol. Saturday transforms into a full Festa Italiana with a retro DJ set, masked performers, and a live pizza-making show!
• July 18–19: Outdoor Movie Nights – The plaza in front of BIG turns into an open-air cinema! Chill-out zones with music and refreshments set the mood, followed by screenings under the stars. Cineplexx will screen the movie “The Summer I Learned to Fly” on Friday, while Saturday is for the little ones with the animated film “Coco.”
• July 25–26: A Trip Down Memory Lane – Friday and Saturday take you on a nostalgic journey with “Yugo Day” – a display of legendary Zastava cars and music from the EX-YU era. A cult DJ duo will turn the plaza into a retro time machine to the 1980s.
• August 1–2: Rock & Roll All Weekend – Kragujevac rocks out with a weekend dedicated to the local music scene. Friday features a performance by the well-known local band “Vesele 80-te” paired with craft beer, while Saturday brings the “Vinyl Sunset Session” – a laid-back set featuring classics from EKV to The Rolling Stones.

Throughout the festival, alongside great music and an exciting lineup, Walter will be there with a kiosk full of irresistible bites. Whether it’s Italian night, movie night, or a rock weekend, you can expect themed dishes tailored to each evening.

What Else Can You Expect at the Summer Festival?

A special focus has been placed on the visual identity of the festival. The entire space is designed to feel like a summer paradise – perfect for photos, but also for creating warm memories. Foodies will love the variety of culinary delights and refreshing summer drinks at the Walter kiosk.

Need a break from the festival buzz? Stroll through your favorite stores, enjoy a shopping spree, or relax in one of the restaurants or cafés inside the mall. You can also head over to the retail park for even more shopping and great deals!

Get ready for a summer full of laughter, music, great films, and new friendships. Come join us at the BIG Summer Festival and let’s create unforgettable memories under the starry skies of Kragujevac!

Experience a Summer to Remember!