Umbrella Kragujevac

Umbrella Corporation LTD d.o.o.

Umbrella Corporation is a regional leader in the distribution of electronic cigarettes, vape equipment and e-liquids.

The company was founded in 2010 in Belgrade, and today it operates directly in 4 countries of the region: Serbia, Bosnia and Herzegovina, Macedonia and Montenegro. The Umbrella sales network includes 50+ Umbrella retail shops and 700+ distributors (gas stations, newsagents, pharmacies, markets, gift shops…).

If you are looking for a healthier alternative, Umbrella products are the right choice. Find out more about it at the sales stand inside the shopping center.

The red umbrella is our trademark, you will easily recognize us!

Contact info

Working hours: 10-22h

Contact info

Working hours: 10-22h

Special Offers

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Find out more


The company Umbrella has been working on the development of modern and high-quality electronic cigarettes for more than a decade. Special attention was paid to each component, and the result is “Umbrella”, as the most famous and reliable vape brand in the region and beyond. Our electrical engineers, IT experts and designers work hard on device development, following world trends and technological innovations.

🗸 Disposable – puffs, refillable POD systems, AIO kits, MOD devices…

The company Umbrella is the exclusive distributor of liquids:
Flavor Art, Italy – 16 years of presence on the world market, and more than a decade of investing in clinical trials
Ritchy Liqua, Czech Republic – well-known liquids with true tobacco and fruit flavors, made in EU
Umbrella lines: BASIC – PREMIUM – OLE – FRESH – NIC SALT, liquids produced according to special recipes from the highest quality ingredients of EU origin.

🗸The largest selection of aromas, options with and WITHOUT nicotine and packs of 10 and 30 ml…